Purex Crystals was the first in-wash laundry scent enhancer to hit the market shelves. Since the products introduction in 2011, other enhancers like Downy Unstopables, Gain Fireworks and Snuggle Scent Boosters have appeared as competition. Purex Crystals now comes in new fragrances, a new formula and even a scent for baby's laundry.
Purex Crystals are offered in four scents and several sizes. The product is added at the beginning of the wash cycle to infuse scent throughout the laundry load. You can choose to add as much or as little as you'd like to acquire the level of fragrance you desire.
Purex Crystals are safe to use in both standard and HE washer. They should be added directly to the washer drum before clothes are added. Never place them in an automatic dispenser. Available scents and sizes:
- Fresh Spring Waters -18.5 oz | 28 oz | 55 oz
Ingredients:Sodium Chloride, PEG Distearate, Bentonite, Sodium Silicate, Fragrance, Silica, Liquitint Blue HP
- Lavender Blossom - 18.5 oz | 28 oz | 55 oz
Ingredients: Sodium Chloride, PEG Distearate, Bentonite, Sodium Silicate, Fragrance, Silica, Liquitint Red ST, Liquitint Blue HP
- Tropical Splash - 18.5 oz | 28 oz
Ingredients: Sodium Chloride, PEG Distearate, Bentonite, Sodium Silicate, Fragrance, Silica, Liquitint Red ST, Liquitint Blue HP **
- Fresh Mountain Breeze - 28 oz
Ingredients: Sodium Chloride, Sodium Silicate, Fragrance, Silica, Propylene Glycol, Liquitint Bright Yellow, Liquitint Blue HP
Note: The ingredients listed are for the latest formula. Older products have different ingredients that can be found on the Purex website.
The Purex Brand Story
Purex products including liquid laundry detergent, powder laundry detergent, liquid fabric softeners, dryer sheets, Magic Release and color safe bleach are manufactured by Dial Corporation of Henkel North America. Other Henkel products are Zout, 20 Mule Team Borax and Sta-Flo Starch.
Henkel is an international company that produces adhesives, cleaning products and personal care products around the world. Many familiar United States Brands - Loctite, Soft Scrub, Dial Soap, Right Guard, Soft 'n Dri - are products of Henkel.
The name Purex was coined in 1923 for a chlorine bleach developed by Lionel and Ray Precourt. By 1946, the Purex company added their first powdered laundry detergent, Trend. In 1975 liquid laundry detergents hit the shelves and the Purex brand has continued to grow and offer new products. Their 3-in-1 Laundry Sheets received a 2010 Edison Award for Best New Household Product.
About.com Laundry Recommendations
Purex Crystals are simple to use and offer several scents so you're sure to find one you love. They are less expensive than some other brands but still deliver plenty of fragrance. Since Purex Crystals do not contain any fabric softening oily ingredients, it is safe to use on children's sleepwear and will not cause towels to become less absorbent. However, if you or someone in your family has chemical sensitivities it should be used with caution.
If long-lasting fragrance is what you desire, Purex Crystals should be added to your laundry room shelf.